The Paul Bruhn Grant Program
You can learn all about the grant, its requirements, application forms, and additional info here.
Demystifying Influencer Marketing: Identifying, Activating, & Growing Effective Partnerships Webinar
Wednesday, January 27 – 1:00 pm – 2:30 pm
This session will focus on training organizations to work with influencers: how they can be effective, how they can benefit destinations, as well as discussing techniques for researching effective partnerships, connecting with influencers near you, and creating and maintaining successful relationships with them.
The Ohio Tourism Office will also share how their Co-op advertising program can provide financial support.
Speakers
Elizabeth Dekker uses her background in the arts to promote exploring our world in creative ways. Her experience in small business management has created the foundation of her classes on business development and experiential marketing. She is currently using her skills to promote the city of Worthington as its tourism director, as well as teaching businesses classes through her company The Right Hands.
Nicholas Dekker is a food/travel writer based in Columbus, writing his award-winning blog Breakfast With Nick since 2007. Nick also freelances for Experience Columbus, TourismOhio, Ohio Magazine, Columbus Monthly, and many other travel publications across the state. For his day job he works on the marketing team of the Greater Columbus Arts Council.
Paola Santiago Del Castillo works at TourismOhio and the Ohio. Find It Here. brand., as social media coordinator and handles everything from day-to-day posting to influencer campaigns and social video content! She graduated from Ohio University’s Scripps School of Journalism, and after working in broadcast news, magazine journalism, and non-profit communications she finally found her niche in social media management. Her passion lies in supporting small, minority-owned businesses, finding hidden gems while traveling, and eating well!
Using the Standards for Rehabilitation to Guide Your Next Building Project Webinar
Wednesday, December 16 – 1:00 pm – 2:30 pm
How well do you know the National Park Service’s Standards for Rehabilitation? This set of 10 common-sense guidelines focuses on how to retain the historic character of your building, while adapting the building for current uses, whether in a residential or business setting. Thousands of building projects across Ohio have successfully used the Standards as a benchmark to achieve the best building rehabilitation outcomes. Learn from Mariangela Pfister, head of Technical Preservation Services at the State Historic Preservation Office, how these standards are applied to common rehabilitation situations.
Embracing Winter: How Edmonton Shifted Its Culture Webinar
Wednesday, December 2 – 1:00 pm – 2:30 pm
It’s not latitude, it’s attitude! Find out how Edmonton shifted its culture and is embracing the snowy season. Learn how we’ve changed the mental models that underpin all our systems, how we’ve changed the stories that people tell themselves and each other about what winter is like in Edmonton, and how we know we’ve made a difference. How has our 10-year Winter City Strategy encouraged residents to get out and get active in the snow? Delve into key elements of Edmonton’s wintry success: park design, maintenance, programming for all ages, promotion of winter activities, and creating social license. Consider how existing barriers in your city might be obstructing vibrant winter life. Explore ideas and strategies for identifying outdoor winter activities already happening in your community and how to promote them. And what does this all mean for a COVID winter? It might still be cold and dark during winter, but doesn’t have to be boring!
Speaker
Isla Tanaka is the Winter City Planner for the City of Edmonton. She holds a Master of Natural Resources and Environmental Studies degree, where she explored outdoor recreation spaces in winter cities. She has presented on winter life and design in North America, Asia and Europe, and helped plan two international winter cities conferences. Isla sits on the international board of the Winter Cycling Federation. She has raised two children in northern Canadian communities, cycles year-round, and loves cross-country skiing.
American with Disabilities Act and Historic Rehabilitation Webinar
Thursday, November 12 – 1:00 pm – 2:30 pm
Join us for this webinar, to increase the understanding of when it is essential to upgrade a structure to meet guidelines for the American’s with Disabilities Act and when the Ohio Building Code will require changes. It is equally important to understand when changes are NOT required.
Guidance will cover how historic properties can be made accessible while preserving the historic character; what steps can be taken to conduct a simple audit as a planning step; how to review applicable codes; and when to consult professionals. Wouldn’t it be great to avoid adding an elevator to a small budget project?
Understanding the scope of the project undertaken and how to maintain those limits increases the chances of success when applying for grants, when controlling costs on the project, and when improving the building to welcome the public.
The presentation will be led by Elizabeth Corbin Murphy, FAIA and Alice Sloan of Perspectus Architecture from Cleveland/Akron.
This webinar is registered for 1.0 HSW credits for AIA members.
Presenters
Elizabeth Murphy, FAIA, NCIDQ, LEED GA, Perspectus Principal, is an AIA Ohio Gold Medal Architect dedicated to preservation and restoration technology and design. She consults with building owners and architects regarding state and federal rehabilitation tax credits, design related to old or historic structures, detailed restoration specifications, historic interiors and design guidelines for historic urban centers.
Alice Sloan is a Technical Preservation Specialist with a broad portfolio of experience in technical assessment, historic preservation research and condition assessments for proposed adaptive use, rehabilitation and restoration projects. She is a graduate of the Architectural Conservation Master’s Program at the University of Pennsylvania.
The Board that Wouldn’t Ask Webinar
Wednesday, October 21 – 10:00 am – 11:30 am
We’ve all seen them: Board members who flee the room at the first mention of fundraising, or wring their hands at the mere thought of asking for money, or flat out refuse to help. What’s a person to do? Join this session and learn the tops tips for meaningful and effective solicitations and the secrets of conquering your FOF (Fear of Fundraising). It’s all about the mission and the message!
Presenter
Lori Hunter Overmyer, MBA, CFRE, has more than 30 years of professional fundraising experience with a focus on the arts, and social and human service organizations. As a development director, Lori acquired an expertise in implementing annual and capital fundraising plans, strategic analysis, major donor solicitation, and establishing development procedures to maximize effective operations and communications. A consultant with Goettler Associates, Inc. since 2005, she has lent her knowledge of marketing research, proposal writing, personal donor cultivation, recognition strategies and volunteer leadership to some of the Columbus, Ohio’s most successful capital campaigns, many of which exceeded their original fundraising goal by millions of dollars. An accomplished and successful speaker, she is frequently called upon to offer her take on topics as varied as major gifts, grants writing, donor metrics, and public-private partnerships.
In 2011, Lori was recognized as the Outstanding Fundraising Professional at the Central Ohio Chapter’s National Philanthropy Day awards celebration. Since 2012, she has served as an adjunct professor at the John Glenn College of Public Affairs at The Ohio State University, where she teaches classes on Fundraising and Development and Board Skills.
Fundraising for Your Main Street Program Webinar
Wednesday, October 21 – 1:00 pm – 2:30 pm
This session will dive into the importance of relationship building and fundraising as we move into our next chapter of recovery from the COVID-19 pandemic. Mary Helmer will cover giving by individuals, foundations and corporations, and capitalizing on community pride in the current environment.
Presenter
Mary Helmer brings a wealth of experience to downtown and neighborhood commercial district revitalization. She is an experienced professional specializing in community and economic development strategies, relationship building, training and leadership development. 10 years as a local Main Street Director in Emporia, KS forged a lifelong interest in district revitalization and community development. Emporia was the first Kansas community recognized with the prestigious Great American Main Street Award from the National Trust Main Street Center. In 2007, Mary became a coordinator for the Kansas Main Street Program and served in that capacity for 5 years. In 2013, she became the President/State Coordinator of Main Street Alabama, where she worked to re-launch the statewide coordinating program following a 10-year hiatus, leaving small and large cities without resources to revitalize their downtowns and neighborhood commercial districts. Main Street Alabama is dedicated to nurturing successful revitalization programs across the state. Alabama currently has 27 designated communities and 32 downtown network communities and continues to grow at a rapid rate.
JobsOhio’s Vibrant Community Program Webinar
Tuesday, October 6 – 1:00 pm – 2:00 pm
Join Kristi Tanner from JobsOhio as she introduces their new Vibrant Communities Program!
Kristi Tanner leads automotive business development efforts in Ohio and holds various roles within JobsOhio, including leadership in marketing, revitalization and organizational operations.
Kristi is certified as an economic development finance professional through the National Development Council and served several years as a member of Ohio’s Development Finance Advisory Council. Prior to JobsOhio, Kristi was an assistant director and chief operating officer for the Ohio Department of Development. She graduated from Morehead State University in Kentucky with a bachelor’s degree in communication and marketing.
Kristi has led economic development efforts at the local, regional and state levels, including establishing the governor’s first regional economic development office in Southern Ohio. In fact, she was instrumental in the transition and startup of JobsOhio.
A Rehab Story: The Hartong Farmstead Webinar
Wednesday, September 23 – 1:00 pm – 2:30 pm
The Hartong Farmstead in Green has a storied history, and an exciting new chapter in its life that we’re eager to share. Join Sarah Haring, community development administrator for the City of Green, Rachel Bellis, who has recently moved into the farmstead and is turning the parcel back into a working farm, and Tracy Emrick of Cuyahoga Valley Countryside, an organization that has adopted an innovative approach to preserving historic buildings and structures in park settings, for a discussion about the property, its history, the “save,” and its future. Join us for the first in our webinar series: A Rehab Story.
I Need Capital for My Small Business… Now What? Webinar
Wednesday, September 9th – 1:00 pm – 2:00 pm
Join Heritage Ohio and Economic and Community Development Institute (ECDI) for a discussion of small business training and funding resources. ECDI is a statewide resource for Ohio businesses, providing educational classes to improve small business success and lending programs for startup and expanding businesses.
Aaron Cornell, Director of Community and Rural Lending at ECDI, will discuss some of the challenges that small business owners face, as well as resources available to current and future small business owners to overcome these challenges. Additionally, Aaron will discuss factors that lenders, including banks and other lenders such as ECDI, look for. Participants will leave knowing who they can talk to for small business advice and take away practical tips to increase their chances of receiving funding for their business.
At ECDI, Aaron Cornell helps clients across Ohio access capital for their small businesses. ECDI is a nonprofit micro and small business lender headquartered in Columbus, Ohio, providing lending and training opportunities to business owners not able to access traditional sources of capital. Learn more about ECDI on their website.
Arts Commissions: Creating Cool Downtowns Webinar
Wednesday, August 12th – 1:00 pm – 2:00 pm
Art is one of the most important elements of creating a cool downtown. This webinar will share the success of four communities from around Ohio: Athens, Canton, Hamilton, and Toledo. What are their most successful projects? What barriers have they had to overcome? How have they funded these improvements? Each community will provide a short overview and then presenters will be available to answer your questions.
Please join: Carol Patterson Chair of the Athens Municipal Art Commission; Tricia Ostertag, VP Marketing & Special Events for Arts in Stark; Jacob Stone, Communications Specialist City of Hamilton; and Ryan Bunch Director of Community Initiatives at the The Arts Commission, Toledo
TourismOhio Marketing Opportunities Webinar
Wednesday, July 8th – 1:00 pm – 2:00 pm
Speaker